Beamz Expands Pro DJ Offering With PCDJ Bundle

BEAMZ INTERACTIVE EXPANDS ITS PRO DJ PRODUCT LINE WITH NEW PCDJ SOFTWARE BUNDLE OFFERING
New Product Combines PCDJ Software with Beamz Pro Laser Controller

Anaheim, California – January 19, 2012 – Beamz Interactive, an interactive music products company, announced today a new Beamz laser controller product bundle to expand its professional dj product line. The new product bundle offering includes a full version of PCDJ Red Mobile 2.0 software paired with the Beamz Pro interactive laser controller, which the company is demonstrating this week at the 2012 NAMM trade show (booth #6007).

“This new bundle Beamz Pro provides mobile and club DJs a powerful combination to add a unique visual element to incorporate into their performances and events,” said Charlie Mollo, Beamz Interactive CEO. “It also provides DJs new opportunities for creativity using our interactive laser controller as a simultaneous trigger for music samples and lighting to fuel more energy to connect with their audiences.”

The PCDJ Red Mobile 2.0 & Beamz Pro bundle has a $349.95 MSRP and is available immediately from www.thebeamz.com. The bundle includes the Beamz Pro model C4 laser controller, PCDJ Red Mobile 2.0 software, a full version of Beamz DJ mapping software with pre-programmed presets for PCDJ controls, a sample pack of loops and sound effects, Beamz Studio software and tutorials to get users up and running quickly. Beamz DJ software is a mapping application for the Beamz interactive laser controller that communicates MIDI and keystroke commands to any mixing, lighting and/or composition applications that accept MIDI and/or keystroke commands.

“Laser beams are a cool and innovative way for DJs to control their triggers,” said Ryan Sherr, Digital 1 DJ Sales and Marketing Director. “Using the Beamz interactive laser controller with our software and their gear provides DJs new opportunities for creativity and artistry.”

About Beamz
Based in Scottsdale, AZ, Beamz Interactive, Inc. (www.thebeamz.com) has created a new interactive laser controller technology that can be used to develop new market opportunities in a wide variety of music, game, and consumer applications. The Company’s first commercial products bring music to literally everyone in a manner that has previously not been possible. This product family, powered by the Beamz technology, enables people that have no previous musical background or training to play and enjoy making great sounding music within minutes; and the technology also has the depth to enable accomplished DJs, artists and musicians to perform, compose and create sophisticated interactive music. Beamz Interactive’s technology portfolio includes multiple patents, patents pending and trade secrets covering interactive music, software, laser-based controllers, gaming applications, and related designs and devices.

About PCDJ
The award-winning PCDJ brand of software and hardware products for professional DJs and musicians is offered by Digital 1 Audio, Inc. (D1DJ), a wholly owned subsidiary of Digital 1 Media, Inc. The PCDJ suite of advanced, digital products is the acknowledged industry pioneer and leader, enabling professional DJs to have significantly enhanced control over their original, musical performances. PCDJ products also come in versions designed for the novice and intermediate, to enable anyone to be a digital DJ. More than 9 million copies of PCDJ’s demo software have been downloaded, and pcdj.com has consistently been in the top 1% of most visited Web sites worldwide.

Beamz Expands Home DJ Product Line Offering

BEAMZ INTERACTIVE EXPANDS ITS HOME DJ PRODUCT LINE WITH NEW PCDJ SOFTWARE BUNDLE OFFERING
New Product Is Targeted To Address Growing Home DJ/Hobbyist DJ Market

Las Vegas, Nevada – January 11, 2012 – Beamz Interactive, an interactive music products company, announced today a new Beamz laser controller product bundle to expand its home dj product line. The new product bundle offering includes a custom build of PCDJ Red Mobile 2.0 software that is tailored for consumers to use with the Beamz interactive laser controller, which the company is demonstrating this week at the 2012 CES (booth #25500). The PCDJ Red Mobile 2.0 & Beamz Laser Controller bundle has a $179.95 MSRP and is available immediately from www.thebeamz.com. The bundle includes the Beamz model C4 laser controller, PCDJ Red Mobile 2.0 software, a special version of Beamz DJ mapping software with pre-programmed presets for PCDJ controls, and tutorials to get users up and running quickly.

“PCDJ Red Mobile 2.0 is a great feature rich application for consumers just getting started as DJs,” said Charlie Mollo, Beamz Interactive CEO. “Combining this PCDJ application with our laser controller provides home DJs a powerful application to unleash their music creativity and to also grow with as their DJ skills advance.”

Millions of consumers have downloaded trial and entry level DJ applications from sites throughout the web. The company created the Beamz/PCDJ bundle to provide a fun and easy to use software and controller combination for home/hobbyist DJ consumers to go beyond just experimentation.

“The Beamz laser controller is a cool and innovative way to control triggers in our DJ software applications,” said Ryan Sherr, Digital 1 DJ Sales and Marketing Director. “In addition to supporting this home DJ solution, we’ve put support into our all of our applications so that professional DJs may also use the Beamz with their gear.”

About Beamz
Based in Scottsdale, AZ, Beamz Interactive, Inc. (www.thebeamz.com) has created a new interactive laser controller technology that can be used to develop new market opportunities in a wide variety of music, game, and consumer applications. The Company’s first commercial products bring music to literally everyone in a manner that has previously not been possible. This product family, powered by the Beamz technology, enables people that have no previous musical background or training to play and enjoy making great sounding music within minutes; and the technology also has the depth to enable accomplished DJs, artists and musicians to perform, compose and create sophisticated interactive music. Beamz Interactive’s technology portfolio includes multiple patents, patents pending and trade secrets covering interactive music, software, laser-based controllers, gaming applications, and related designs and devices.

About PCDJ
The award-winning PCDJ brand of software and hardware products for professional DJs and musicians is offered by Digital 1 Audio, Inc. (D1DJ), a wholly owned subsidiary of Digital 1 Media, Inc. The PCDJ suite of advanced, digital products is the acknowledged industry pioneer and leader, enabling professional DJs to have significantly enhanced control over their original, musical performances. PCDJ products also come in versions designed for the novice and intermediate, to enable anyone to be a digital DJ. More than 9 million copies of PCDJ’s demo software have been downloaded, and pcdj.com has consistently been in the top 1% of most visited Web sites worldwide.

Beamz Interactive, Inc. & Cypher Entertainment, LLC Partnership

BEAMZ INTERACTIVE, INC. AND CYPHER ENTERTAINMENT ANNOUNCE PARTNERHIP TO CREATE NEW INTERACTIVE LASER MUSIC PRODUCT OFFERING

Companies Partner to Develop and Market A Family Of Interactive Laser Instruments and Controllers

New York, New York – January 5, 2012 – Beamz Interactive, an interactive music products company, and Cypher Entertainment, a pioneering technology company, today announced a strategic partnership to pursue the development and marketing of a family of interactive laser instruments and controllers.

Pursuant to the partnership, the parties will jointly develop a family of new laser music products that will provide consumers exciting and innovative music making and video game content powered by Beamz Interactive music technology. Cypher Entertainment will exclusively manufacture and market the consumer retail versions of the products, and Beamz Interactive will exclusively manufacture and market the DJ, professional, and education/special needs versions of the products.

“We are very excited about creating a new category of interactive music products that enable anyone regardless of skill level to create great music,” said David Elmekies, CEO of Cypher Entertainment. “Our partnership with Beamz is a perfect collaboration of our design, marketing and retail expertise, and Beamz technology and music production capability. We look forward to creating exciting interactive products for an exciting future together.”

“Cypher Entertainment has already done a great job defining and developing next generation interactive laser music products based on the Beamz technology,” said Charlie Mollo, President and CEO of Beamz Interactive, Inc. “The market opportunity for our companies expands exponentially with future products driven by smart phones and tablet computing devices. These new products will provide consumers extraordinary interactive music making experiences beyond just listening to their music.“

About Beamz
Based in Scottsdale, AZ, Beamz Interactive, Inc. (www.thebeamz.com) has created a new interactive laser controller technology that can be used to develop new market opportunities in a wide variety of music, game, and consumer applications. The Company’s first commercial products bring music to literally everyone in a manner that has previously not been possible. This product family, powered by the Beamz technology, enables people that have no previous musical background or training to play and enjoy making great sounding music within minutes; and the technology also has the depth to enable accomplished DJs, artists and musicians to perform, compose and create sophisticated interactive music. Beamz Interactive’s technology portfolio includes multiple patents, patents pending and trade secrets covering interactive music, software, laser-based controllers, gaming applications, and related designs and devices.

About Cypher Entertainment
Headquartered in New York City, Cypher Entertainment is a pioneering technology company whose interactive applications are revolutionizing the entertainment industry. The company’s initial products incorporate state-of-the-art laser technology to create new entertainment experiences in the music and video game sectors, and gives consumers of all types a completely new level of interactivity.

Contact Info:
Al Ingallinera, VP, Beamz Interactive, Inc. 480-747-8679, al.ingallinera@thebeamz.com
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